BNPL Consumer Protection: The New Trend in Shopping
In recent years, the shopping landscape has been transformed by the emergence of Buy Now, Pay Later (BNPL) services, particularly resonating with millennials and Generation Z. These payment options have gained popularity due to their convenience and the enticing promise of immediate gratification. Much like ordering that decadent dessert off a restaurant menu, BNPL appeals to the urge to indulge without the immediate consequences of payment, leading many consumers to explore this novel financial tool.